Internet Marketing

  • Internet Marketing: Strategy, Implementation and Practice
    By Dave Chaffey

    New features in this edition include: In-depth global cases illustrating best practice and the challenges of online marketing from well-known global e-businesses, including Amazon and eBay Updated references to the full range of digital ...

  • Internet Marketing
    By Debra Zahay, Mary Lou Roberts

    Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

  • Internet Marketing: Integrating Online and Offline Strategies
    By Debra Zahay, Mary Lou Roberts

    As the first step in resolving the problem, Herman Miller implemented planning software to improve production scheduling and delivery with the specific goal of improving customer satisfaction through better, faster service.

  • Internet Marketing: A Practical Approach
    By Alan Charlesworth

    Ouch Point survey. www.opinionresearch.com Page-Thomas, K., Moss, G., Chelly, D. & Yabin, Song. (2006). The provision of delivery information online: ... Taylor, M.j. & England, D. (2006). Internet marketing: website navigational design ...

  • Internet Marketing: a practical approach
    By Alan Charlesworth

    Advise the Lindsey Naegle (case study 12) on where her website should be promoted offline — and what she would hope to gain from this kind of ... Gay, R., Charlesworth, A. & Esen, R. (2007). Online Marketing — A CustomerLed Approach.

  • Internet Marketing: A Beginners Guide How to Make Online Business and to Master Simple Sales Techniques (Marketing Tools, Social Marketing,...
    By Andrew Jones, Daniel R. Covey

    This book was created to be used as a great reference tool for people who want to boost their business using internet marketing.

  • Internet Marketing: 20 Marketing Strategies How to Make Online Business (Marketing Tools, Social Marketing, Social Media, Internet Sales, Passive Income,...
    By Andrew Jones

    This book was created to be used as a great reference tool for people who want to boost their business using internet marketing.

  • Internet Marketing: Strategy, Implementation and Practice
    By Dave Chaffey, Richard Mayer, Kevin Johnston

    Internet Marketing is a comprehensive guide to how organisations can use the internet to support their marketing activities. Building on traditional marketing theory and concepts together with emerging academic literature,...

  • Internet Marketing: An Hour a Day
    By Matt Bailey

    Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you.

  • Internet Marketing: An Hour a Day
    By Matt Bailey

    Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you.

  • Internet Marketing
    By Jagdish N. Sheth, Abdolreza Eshghi, Balaji C. Krishnan

    This text examines the role of technology in the business world. Selections examine the radical role of electronic marketing, electronic commerce, and other information technology subjects that affect and change...

  • Internet Marketing: Strategy, Implementation and Practice
    By Dave Chaffey

    Internet Marketing will be invaluable for students studying e-marketing, e-commerce or Internet marketing at second, third or postgraduate level, as well as specialist courses involving Internet marketing. It should also...

  • Internet Marketing: Integrating Online and Offline Strategies
    By Mary Lou Roberts

    Using broad but balanced coverage, this text analyses advertising and content delivery capabilities of the Internet as well as its transactional ones. Business-to-business and business-to-consumer applications are also examined.

  • Internet Marketing: Foundations & Applications
    By Carolyn F. Siegel

    Siegel offers a comprehensive textbook--complemented by extensive online support--for the fastest growing section of the curriculum across the country. Complete integration of print and web components allows the accompanying site...

  • Internet marketing
    By Dave Chaffey

    Per realizzare un sito di questo livello è necessario sviluppare degli standard qualitativi scritti come quelli presentati in Tabella 12.1 . Gli standard adottati varieranno a seconda delle dimensioni del sito Web e a seconda ...

  • Internet Marketing: Strategy, Implementation And Practice, 3/E
    By Dave Chaffey

    Internet Marketing: Strategy, Implementation And Practice, 3/E

  • Internet Marketing
    By American Dental Association

    It is in your best interest to take the reins and embark on a plan for reputation management. Contributor Biography After a decade working in the dental website and online marketing business, Shauna Smith Duty founded iDENTiwrite, ...

  • Internet Marketing

    When you want to compete in the Internet market, everything you do is geared towards driving site traffic, or people surfing the net, to a desired website. That could be your website's sales page, your homepage, or even another ...

  • Internet Marketing: Building Advantage in a Networked Economy
    By Rafi Mohammed

    Internet Marketing: Building Advantage in a Networked Economy, 2e presents a “road-tested” framework to help students and practitioners understand how to think about and implement effective Internet marketing programs. The...

  • Internet Marketing: Strategy, Implementation and Practice
    By Dave Chaffey, Fiona Ellis-Chadwick, Richard Mayer

    This text comes with a wealth of online resources to be found at www.pearsoned.co.uk/chaffey with links to video material on YouTube and FT.com.