Presents staff training clips and promotional advertisements prepared for Southwest Airlines, Radisson Diamond, Club Med, Marriott International, Red Lobster, T.G.I. Friday's, ARAMARK, Anheuser Busch, Robert Mondavi, Club Managers Association, Las...
"This new eighth edition of Introduction to Hospitality focuses on hospitality operations and has been written in response to professors and students who wanted a broader view of the world's largest industry.
"Includes interviews with industry practitioners, resume and career information, PowerPoints, study questions, and scholasrship information"--From DVD.
Personalize learning with MyHospitalityLab MyHospitalityLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results.
This text provides a comprehensive world tour of the hospitality industry and its numerous related fields. Emphasized throughout is the application of general principles of marketing, human resources, and management.
Extensively revised and updated, this edition contains new photos, new page layouts, and new coverage on topics ranging from sustainability to globalization.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.
Also available with MyHospitalityLab® This package is also available with MyHospitalityLab–an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results.
Introduction to Hospitality