Marketing

  • Marketing
    Marketing
    By Joel R. Evans, Barry Berman, William Joseph Patrick Wellington

    ... Cambrian College Gerard Edwards , Douglas College Gus Cameron , Fanshawe College Scott Follows , Acadia University Gloria Darroch , Northern Alberta Linda Hoffman , NAIT Institute of Technology Marina Jaffey , Camosun College Susan ...

  • Marketing: Contemporary Concepts and Practices
    By William F. Schoell, Joseph P. Guiltinan

    Marketing: Contemporary Concepts and Practices, Sixth Edition, introduces you to the exciting and rewarding field of marketing.

  • Marketing: Contemporary Concepts and Practices
    By William F. Schoell, Joseph P. Guiltinan

    Contemporary concepts and practices in marketing.

  • Marketing
    By William F. Schoell

    Marketing

  • Marketing
    Marketing
    By William F. Schoell, Joseph P. Guiltinan, Thomas K. Pritchett

    Marketing

  • Marketing
    Marketing
    By William M. Pride, O. C. Ferrell

    The latest edition features current data and examples, new advertisements and photos, and a new design that lends a contemporary look and feel to the text.

  • Marketing: Concepts and Strategies
    Marketing: Concepts and Strategies
    By William M. Pride, O. C. Ferrell

    Peggy H. Cunningham and O. C. Ferrell , “ The Influence of Role Stress on Unethical Behavior by Personnel Involved in the Marketing Research ... Diane Crispell and William H. Frey , “ American Maturity , ” American Demographics , Mar.

  • Marketing
    Marketing
    By William M. Pride, O. C. Ferrell

    This new edition also features expanded coverage of business markets and buying behavior, marketing channels and supply-chain management, retailing, personal selling and marketing analytics.

  • Marketing: Concepts and Strategies
    Marketing: Concepts and Strategies
    By William M. Pride, Sally Dibb, Ferrell

    The seventh edition of Marketing: Concepts and Strategies has been totally revised to reflect the current core themes of Marketing in terms of academic content, but also ' given the authors' wide-ranging consultancy and research experience ...

  • Marketing
    Marketing
    By William M. Pride, O. C. Ferrell, G. Tomas M. Hult

    This edition has a new chapter on digital media and social networking that incorporates the latest research and trends in the ever-changing environment of e-marketing.

  • Marketing: Concepts & Strategies (12Th Ed.)
    Marketing: Concepts & Strategies (12Th Ed.)
    By William M. Pride, O. C. Ferrell

    Each Chapter of this book also contains a summary, important terms, discussion and review questions, application questions, and internet exercises & resources.

  • Marketing: Basic Concepts and Decisions
    Marketing: Basic Concepts and Decisions
    By William M. Pride, O. C. Ferrell

    Marketing: Basic Concepts and Decisions

  • Marketing: Concepts and Strategies
    Marketing: Concepts and Strategies
    By William M. Pride, O. C. Ferrell

    Marketing: Concepts and Strategies

  • Marketing
    By Pride, William M.

    Marketing

  • Marketing: Study Guide, 1993
    Marketing: Study Guide, 1993
    By William M. Pride, O. C. Ferrell

    Marketing: Study Guide, 1993

  • Marketing
    By Ferrell, William M.

    Marketing

  • Marketing: Contemporary Dimensions
    Marketing: Contemporary Dimensions
    By Robert A. Robicheaux

    Marketing: Contemporary Dimensions

  • Marketing: Custom Edition for Texas A&M University
    By William M. Pride, O. C. Ferrell, Texas A & M University. Department of Marketing

    Marketing: Custom Edition for Texas A&M University

  • Marketing: Core Concepts and Applications
    Marketing: Core Concepts and Applications
    By Pride Pride

    A prefect complement to the text, it contains a wealth of resources including:- Chapter outline- Matching exercises- Multiple Choice questions/answers- True False questions/answers- Additional mini cases with questions/ answersThe study ...

  • Marketing: Concepts and Strategies
    By Sally Dibb

    Marketing: Concepts and Strategies