They could observe this woman (“Marian Keech”) and her followers to see what they thought and did when the world didn't end. Festinger et al. hired a few college students they called “observers” and all of them, students and researchers ...
950 900 850 800 750 Lie Truth One Three Number of lie response possibilities FIGURE 9.11 Bar graph illustrating Williams et al.'s (2013) interaction between the number of lie response possibilities and the type of response on response ...
The textbook also includes a chapter on how to conduct research online and an appendix with an annotated manuscript keyed to the current edition of the American Psychological Association Publication Manual.
The book creates an experiential approach to learning, with chapters organized around the task of writing a complete APA-style research paper.
An appealing, understandable and engaging resource, the first edition of Burton's Psychology Research Methods offers students a clear, concise look at psychological science, experimental methods, correlational research, statistics and more.