Public Relations Ethics

  • Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job
    By Marlene S. Neill, Amy Oliver Barnes

    Companies and organizations now routinely promote their core values as a means of distinguishing themselves from others, a trend referred to as employer branding (Ambler and Barrow 1996; Foster, Punjaisri, and Cheng 2010; Lloyd 2002; ...

  • Public Relations Ethics: How To Practice PR Without Losing Your Soul
    By Dick Martin, Donald K. Wright

    A mediator reversed his indefinite suspension, making him eligible to play for another team. ... Ltd. found that a business incorporated under that statute has a distinct legal personality, separate from that of its individual ...

  • Public Relations Ethics: The Real-World Guide
    By Simon Goldsworthy, Trevor Morris

    ... 31 Sorrell, Sir Martin 92 South Africa 73–76 Spin 158 spinwatch 22, 85 Stockholm Charter 53, 66 Sussex, Duke and Duchess of 110–111 Taylor Bennett Foundation 187 teleology 9 Theaker, Alison 47–48 third sector 163–164 Three Pipe 132 ...

  • Public Relations Ethics
    By Philip M. Seib, Kathy Fitzpatrick

    For the introductory course in public relations, mass media, or in media ethics courses covering public relations, this supplementary guide is the only available book covering public relations ethics exclusively.

  • Public Relations Ethics: How To Practice PR Without Losing Your Soul
    By Dick Martin, Donald K. Wright

    The book will trace the development of ethical theory from the ancient Greeks to modern time to give the reader an understanding of the principles that underlie current standards of behavior.