Social Media and Public Relations
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Social Media and Public Relations: Fake Friends and Powerful Publics
By Robert L. Heath, Judy Motion, Shirley Leitch... dialogic spaces and allow publics to reframe and debate salient issues (De Bussey, 2010; Hughes and Demetrious, 2006; Motion and Leitch, 2008). Key ideas that are applied within the discourse engagement paradigm include change, ...
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Social Media and Public Relations: Fake Friends and Powerful Publics
By Robert L. Heath, Judy Motion, Shirley LeitchFake Friends and Powerful Publics Judy Motion, Robert L. Heath, Shirley Leitch. First published 2016 by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN and by Routledge 711 Third Avenue, New York, NY 10017 Routledge is an ...
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Social Media and Public Relations: Fake Friends and Powerful Publics
By Judy MotionThe purpose of this book is to examine the role of public relations in social media through an exploration of the myriad ways that social media is reshaping its core concepts and activities.
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Social Media and Public Relations: Eight New Practices for the PR Professional
By Deirdre BreakenridgeIf you want to sit at the social media strategy table, then read this book. Better yet, make sure you share it!
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Social Media and Public Relations: Eight New Practices for the PR Professional
By Deirdre K. BreakenridgeIn Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage ...