This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Strategic Management...
Coulter effectively blends theory with plenty of opportunity to practice throughout the text, providing readers with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action.
There is also a new emphasis on color and photos, making this edition a more visually engaging text for students.
Continuing the tradition of the previous edition, Strategic Management in Action, 2e integrates the most current strategic management theories and practices in an engaging and exciting format. Features! New!...
Appropriate for upper level undergraduate business administration courses. This practical, real-world text presents strategy as it is actually applied within organizations through the use of an effective integration of theory...
The volume effectively integrates strategy theory and strategy action in an exciting and engaging way.
The strategic management text that effectively integrates strategy theory and strategy practice.