Strategic Management of Technology and Innovation
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Strategic Management of Technology and Innovation
By Steven C. Wheelwright, Robert A. Burgelman, Modesto A. MaidiqueBurgelman, Maidique, and Wheelwright have written the market leading text for a course in technology and innovation. This text covers the latest research by using a combination of text, readings,...
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Strategic Management of Technology and Innovation
By Clayton Christensen, Steven C. Wheelwright, Robert A. BurgelmanThe 4th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and...
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Strategic Management of Technology and Innovation
By Clayton Christensen, Steven C. Wheelwright, Robert A. BurgelmanThe 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and...
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Strategic Management of Technology and Innovation
By Margaret A. White, Garry D. BrutonThe book illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success.
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Strategic Management of Technology and Innovation
By Robert A. Burgelman, Modesto MaidiqueThe 4th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the ...
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Strategic Management of Technology and Innovation
By Robert BurgelmanThe 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the ...
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Strategic Management of Technology and Innovation
By Clayton M. Christensen, Steven C. Wheelwright, Robert A. BurgelmanProduct Description The 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases ...