First, there's Donald Dell, the pioneering sports marketer and agent. Back when he was just starting out, Dell was in a tense negotiation with the maker of Head tennis rackets, endorsed by one of his star clients, Arthur Ashe.
The Art of Negotiation shows how master negotiators thrive in the face of chaos and uncertainty. They don’t trap themselves with rigid plans.
In this book, I'll share insider tips, as well as teach you how to master the fundamentals, set clear objectives, and overcome obstacles (i.e. turn 'no' into 'yes') whether you are negotiating for yourself, or on behalf of your business.
Here is brief overview of what The Art of Negotiation will offer you: Why Negotiation skills are so important in today's world and what are the the pre-requisites for becoming a good negotiator?
This book will walk us through initial simple two party negotiations to multi-party negotiations, disputes, and mediation. These are basic principles taught in business school, in management seminars, and in leadership programs.
"An indispensable guide to negotiating your way to success. This book provides valuable insights backed by scientific research, making it a must-read for anyone looking to enhance their negotiation skills.