New to this Edition: - An increased focus on sustainability, covering climate change, individual and societal wellbeing, good governance and financial stability - New pedagogical features, including mini-case studies, 'Shining a Light on ...
Research has shown that gambling logos and advertising were on the screen for 71% to 89% of the screen time of Match of the Day programmes (Conn, 2019). For online betting companies, football has proved particularly lucrative. Bet 365 ...
This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global ...
Considers international business as a multifaceted, global activity rather than as the exploitation of markets by a single country, usually the USA. Chapters include extracts from popular business analyses to...
This text challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning.
The new edition of this bestselling textbook provides a comprehensive introduction to the business environment, coherently integrating cross-disciplinary topics from sociology, politics and economics.
New to this Edition: - Revised structure, framing different business environments before exploring the dynamics of competition, to better align with module outlines - All new case study type specifically exploring the changing business ...